Campaigns

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Campaigns

Plan, track and optimize the platform's advertising campaigns.

14

Active campaigns

+2 this week

5

To launch

Ready to go live

3

Paused

Delivery suspended

2

To optimize

Low performance detected

Campaign management

See all campaigns (14)

Campaign management
Status	Campaign	Advertiser	Objective	Channel	Period	Budget	Performance	Actions
Active	Campagne notoriété Coris Bank	Coris Bank	Awareness	Multi-placement	01 Aug - 15 Sept 2025	1,800,000 FCFA	CTR 3.4% 68,450 imp.
Active	Offre Orange Internet + Mobile + TV	Orange	Conversion	Top banner	01 Aug - 31 Aug 2025	1,200,000 FCFA	CTR 3.2% 68,452 imp.
To launch	Relance Sonatel Fibre	Sonatel	Conversion	Banner + article	20 Aug - 10 Sept 2025	2,100,000 FCFA	Scheduled
Active	Campagne Senelec service client	Senelec	Information	Bottom banner	10 Jul - 10 Sept 2025	950,000 FCFA	CTR 2.8% 52,120 imp.
Paused	Wave paiement mobile	Wave	Conversion	Mobile	05 Jul - 05 Sept 2025	1,250,000 FCFA	Paused
To optimize	Air Sénégal été	Air Sénégal	Traffic	Article band	10 Aug - 20 Sept 2025	1,500,000 FCFA	CTR 0.9% 18,450 imp.
Active	LONASE jeu responsable	LONASE	Public awareness	Middle rectangle	12 Aug - 30 Aug 2025	780,000 FCFA	CTR 2.5% 24,380 imp.

Delivery schedule

20 August 2025Relance Sonatel FibreTo launch
22 August 2025Air Sénégal étéTo optimize
01 September 2025Campagne notoriété Coris BankActive
10 September 2025Campagne Senelec service clientActive

Most used channels

Top banner
8
Bottom banner
7
Sponsored article
6
Mobile
5

Ad performance

Average CTR: 2.9%; +0.5% vs last week
Delivery rate: 86%; +4% vs last week
Impressions: 312,400; +14% vs last week

Active advertisers

11

Distinct advertisers

+1 this week

Pending campaigns

4

Requests to handle

Monthly budget

8,750,000 FCFA

Used this month

73%

of monthly budget

Signals to watch

3Campaigns with low CTR
2Budgets close to the limit
1Campaign paused for a long time