Campaigns
Plan, track and optimize the platform's advertising campaigns.
14
Active campaigns
+2 this week
5
To launch
Ready to go live
3
Paused
Delivery suspended
2
To optimize
Low performance detected
Campaign management
| Status | Campaign | Advertiser | Objective | Channel | Period | Budget | Performance | Actions |
|---|---|---|---|---|---|---|---|---|
| To optimize | Air Sénégal été | Air Sénégal | Traffic | Article band | 10 Aug - 20 Sept 2025 | 1,500,000 FCFA | CTR 0.9% 18,450 imp. |
Delivery schedule
- 20 August 2025Relance Sonatel FibreTo launch
- 22 August 2025Air Sénégal étéTo optimize
- 01 September 2025Campagne notoriété Coris BankActive
- 10 September 2025Campagne Senelec service clientActive
Most used channels
- Top banner8
- Bottom banner7
- Sponsored article6
- Mobile5
Ad performance
- Average CTR
- 2.9%
- +0.5% vs last week
- Delivery rate
- 86%
- +4% vs last week
- Impressions
- 312,400
- +14% vs last week
Active advertisers
11
Distinct advertisers
+1 this week
Pending campaigns
Monthly budget
8,750,000 FCFA
Used this month
73%
of monthly budget
Signals to watch
- 3Campaigns with low CTR
- 2Budgets close to the limit
- 1Campaign paused for a long time
